Tag Archives: Resorts

Dolce Hotel Munich

Wyndham Hotel Group Acquires Dolce Hotels and Resorts

Acquisition Grows Asset-Light Managed Business and Complements Existing Portfolio of Brands

Dolce Hotel MunichParsippany, New Jersey, U.S. – 02 January 2015 – Wyndham Hotel Group, a  of Wyndham Worldwide, today announced it has acquired Dolce Hotels and Resorts, a leading provider and manager of group accommodations with a portfolio of 24 properties and over 5,500 guestrooms across seven countries in Europe and North America, for $57 million in cash.

This acquisition is consistent with Wyndham Worldwide’s core asset-light strategy, and allows Wyndham Hotel Group to expand its managed portfolio by nearly 40% with a significantly larger presence in the group and meetings segment. Dolce’s exceptional brand recognition among global meeting planners enhances Wyndham Hotel Group’s portfolio with significant group and transient cross-selling opportunities across Wyndham’s existing managed and franchised operations. Wyndham Hotel Group plans to maintain and grow the Dolce brand along with its signature service, technology and F&B products as part of its existing portfolio of brands.

“Dolce is a terrific strategic fit for us,” said Geoff Ballotti, president and CEO, Wyndham Hotel Group. “With over three decades of established brand equity, Dolce is a respected leader in the group space with outstanding destination properties and some of the best meeting product offerings available in the market today. In addition, Dolce has a long, successful history of award-winning innovation in conference planning and management. We look forward to continuing the growth of the Dolce brand and leveraging these Dolce attributes across the Wyndham global system while enhancing the Dolce owner and guest experience.”

“Steven Rudnitsky, our president and chief executive officer, and I have consistently looked for strategic opportunities to grow Dolce in a way that preserves the brand, continues our focus on meetings and benefits our property owners,” said Philip F. Maritz, chairman of Dolce Hotels and Resorts. “When Wyndham Worldwide agreed to just such an approach with Dolce, Rudnitsky and his Senior Leadership Team concurred that the acquisition would achieve our objectives and provide the best future for all our stakeholders. Our Founder Andy Dolce and the rest of our board supported this approach. Also, speaking as a continuing owner of two Dolce-managed properties through Broadreach Capital Partners, I am confident of incremental benefits under the Wyndham Hotel Group umbrella and its dynamic plans for the brand and its properties.”

IHG announces locations of first two Hualuxe Hotels and Resorts properties

Hualuxe Hotels - IHGShanghai, China – 28 January 2015 – InterContinental Hotels Group (IHG) today announces the locations of its first two Hualuxe Hotels and Resorts properties in Greater China. Hualuxe Hotels and Resorts is the world’s first international luxury hotel brand specifically designed for Chinese consumers.

– Hualuxe Nanchang High Tech Zone is located in Nanchang, the capital of the Jiangxi Province and a key catalyst to the economic growth in Southeast China. The hotel is situated in one of the city’s tallest buildings with a sky lobby overlooking the city. Operating on the 39th to 56th floor, the hotel has 281 guest rooms with 21 club rooms and deluxe suites, 3 distinctive restaurants and best-in-class banquet facilities, including an 800m2 pillar-less ballroom. Owned by Shanghai-based Greenland Group, a leading real estate developer in China and one of IHG’s long-standing strategic partners, Hualuxe Nanchang High Tech Zone will open as a new landmark for Nanchang.
– Hualuxe Yangjiang City Centre is located in the heart of Yangjiang, a fast developing leisure and business destination in China’s Guangdong Province. With enviable views of Yuanyang Lake, the hotel features 282 deluxe rooms, including 76 club and deluxe suites, the largest pillar-less ballroom in the city and a range of restaurants offering local and international cuisine. The property will also be the coastal city’s first hotel to be operated as part of an international brand family.

Richard Solomons, Chief Executive Officer of IHG commented: “This is a very important milestone for IHG as we announce the locations of the first two Hualuxe Hotels and Resorts properties in China. The brand was built on over three decades of market insight, experience and leadership in China and epitomises the finest elements of China’s world-renowned hospitality. The brand has been well-received in the market since its launch in 2012 and we are on track with our vision of taking it to 100 cities in Greater China over the next 15 to 20 years. The first two hotels, in Nanchang and Yangjiang, are located in China’s heartland and working with our trusted owners, we are confident they will be welcomed by both Chinese and international consumers.”

IHG has ambitious plans for Hualuxe Hotels and Resorts in Greater China and internationally. Since IHG first announced the launch of the brand in 2012, it has signed 24 hotels into the pipeline in 20 cities across China including Beijing, Shanghai and Chengdu. All 24 hotels are due to open over the next 3 to 5 years. As Chinese outbound travel continues to grow and gain momentum, IHG also plans to introduce the brand into key international destinations, such as London and New York, to meet the specific requirements of the Chinese travellers wherever they may be.

Woven into every detail of the luxury brand’s service and design is an acknowledgement of Chinese culture and heritage, with particular emphasis on the Chinese values of etiquette, rejuvenation in nature, recognition of status and enabling space. Adhering to these values means that Hualuxe Hotels and Resorts is able to satisfy the demands of Chinese business and social interaction and is the first international hotel brand to do so.

Starwood Hotels & Resorts Expands Presence in Germany’s Capital with Sheraton Berlin Grand Hotel Esplanade

The World-Renowned Sheraton Brand Debuts in Berlin with 394-room Hotel

Berlin, Germany – 27 January 2015 – Starwood Hotels & Resorts Worldwide announced that it is expanding its footprint in Germany with the signing of the Sheraton Berlin Grand Hotel Esplanade. The franchise agreement with Esplanade Operation GmbH, a subsidiary of Host Hotels & Resorts’ European joint venture, marks the conversion of the existing Grand Hotel Esplanade to a Sheraton hotel. The hotel continues to be operated by Event Hotel Group, which also holds a minority interest in the property.

Grand Hotel Esplanade in Berlin

Grand Hotel Esplanade in Berlin

“We look forward to partnering with Esplanade Operation GmbH on this major conversion as we launch our iconic Sheraton brand in a vibrant metropolis such as Berlin. Furthermore, we are delighted to strengthen our collaboration with Event Hotel Group which also operates our other hotel in the city, The Westin Grand, Berlin,” said Michael Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East. “Becoming the 11th Sheraton in Germany, we are confident that Sheraton Berlin Grand Hotel Esplanade will reinforce the brand’s position as an unparalleled global leader in the hospitality sector.”

“We are excited to extend our partnership with Starwood in Europe by converting this historic hotel to a Sheraton property under a franchise agreement,” said James F. Risoleo, Executive Vice President and Managing Director, Europe of Host Hotels & Resorts. “We believe in the power of the Sheraton brand as well as in Starwood’s global expertise and systems. Together with Starwood and Event Hotel Group, this winning combination will create substantial value for this hotel.”

The 394-room Sheraton Berlin Grand Hotel Esplanade has an all-day dining restaurant and a German-specialty restaurant, as well as Harry’s New York Bar and a lobby bar. Other facilities include a swimming pool and 12 meeting rooms.

Over the next several months, the hotel will unveil the Sheraton brand’s signature offerings including a Sheraton Club lounge, Link@SheratonSM experienced with Microsoft where guests can come together to meet, connect and relax, and the revolutionary health and fitness program, Sheraton Fitness.

“There are many conversion opportunities for new Starwood hotels throughout Europe in both established and emerging destinations, through both managed and franchised deals,” said Bart Carnahan, Senior Vice President, Acquisitions & Development, Starwood Hotels & Resorts, Europe, Africa and Middle East. “Berlin is the gateway to Central and Eastern Europe and this signing underscores our commitment to growth in the region.”

One of the world’s most eclectic and cosmopolitan cities, Berlin is layered in history with many famed cultural attractions to discover. Sheraton Berlin Grand Hotel Esplanade is located close to the Kurfürstendamm shopping area and Potsdamer Platz entertainment district and is only 600 metres from Berlin’s picturesque Tiergarten Park. The Nollendorfplatz underground railway station is a convenient 10-minute walk from the hotel.

Starwood currently has 26 hotels in Germany, representing six of its nine lifestyle brands – The Luxury Collection, Sheraton, Westin, Le Méridien, Four Points by Sheraton and Element. The Sheraton Berlin Grand Hotel Esplanade is the eleventh Sheraton hotel in Germany, joining The Westin Grand Berlin in the German capital. The company recently introduced its trailblazing Element brand with a landmark opening in the Frankfurt International Airport and is set to debut the innovative Aloft brand in Munich and Stuttgart in 2015.

Starwood Hotels & Resorts Lengthens Its Lead in Luxury with Plans to Open Four Resorts on Hainan Island in Next Five Years

W Retreat & Spa Sanya-Haitang Bay will Mark China’s First W Retreat, while St. Regis will Debut Resorts in Haikou, Qingshui Bay and Haitang Bay

Sanya, China – 3 September 2014 – Starwood Hotels & Resorts Worldwide announced an agreement with Hainan Jianfeng Tourism Development Co., Ltd. to debut China’s first W Retreat and the second St. Regis resort on Hainan Island. Scheduled to open in 2019 and 2020, respectively, W Retreat & Spa Sanya – Haitang Bay and The St. Regis Sanya Haitang Bay Resort will both be located at the North Wing of Haitang Bay, one of the most exclusive and sought-after addresses in the area.

St. Regis Sanya Haitang Bay Resort - Exterior

St. Regis Sanya Haitang Bay Resort – Exterior

“The rapid growth of Starwood’s luxury brands in China reflects the robust demand for high-end hospitality from an increasingly affluent market, where domestic travel continues to thrive,” said Qian Jin, President, Greater China, Starwood Hotels & Resorts Asia Pacific. “Having a presence on Hainan Island for more than 10 years, Starwood is inimitably positioned to cater to today’s global travelers – delivering personalized service across a diverse portfolio of luxury hotels.”

Starwood is vigorously expanding its luxury presence to meet the demands of a new generation of well-heeled travelers in Hainan. By 2020, the company will add four luxury resorts to Hainan Island, including three St. Regis resorts in Haikou, Qingshui Bay and Haitang Bay as well as a W Retreat & Spa in Haitang Bay.

“We are thrilled to introduce the W brand’s first retreat in China while growing the St. Regis footprint locally,” said Robert Zhang, Vice President, Acquisition & Development, Greater China, Starwood Hotels & Resorts Asia Pacific. “The island will soon house all three of Starwood’s luxury brands – W Hotels, St. Regis and The Luxury Collection – which will elevate the local resort experience for both business and leisure across Greater China.”

The only tropical island in China and the country’s largest Special Economic Zone, Hainan boasts powdery beaches, lush scenery and year-round sunshine. The St. Regis Sanya Haitang Bay Resort and W Retreat & Spa Sanya – Haitang Bay will be located near Haitangwan town, 38 kilometers from Sanya’s city center and 45 kilometers from Sanya Phoenix International Airport. With 21.8 kilometers of pristine beachfront, clear waters and coconut palm groves, Haitang Bay retains an unspoiled beauty. A National Coast Wetland Park, Ocean Park, aquarium and yacht club have been planned within 4 kilometers of the resort complex. Construction has also commenced on the first phase of a larger yacht club, with 30 berths at Tielu Harbor on the tip of the South Wing of Haitang Bay.

“We are delighted and proud to be working with Starwood Hotels and Resorts on both prestigious projects in Hainan Island,” said Mr. Luo Hai Qiang, Chairman, Hainan Jianfeng Tourism Development Co., Ltd. “Having two global luxury brands with their exceptional reputations side by side in Haitang Bay will further cement Hainan Island’s position as a world-class destination for international travelers.”

W Retreat & Spa Sanya – Haitang Bay
Designed to become Hainan Island’s newest, most happening scene, W Retreat & Spa Sanya – Haitang Bay will feature 450 stylish guestrooms and 10 villas, with most guestrooms boasting panoramic ocean views.

The W Retreat & Spa will serve as an ideal island venue for weddings, business gatherings and creative meetings, featuring more than 2,400 square meters of meeting and event space as well as a business center, spa, fitness center, indoor heated swimming pool, kids club and W Hotels The Store. In addition, W Retreat & Spa Sanya – Haitang Bay will offer four unique restaurant and bar offerings, including an all-day dining restaurant, Chinese restaurant, specialty restaurant and lobby lounge. Guests can also expect the W brand’s renowned Whatever/Whenever service philosophy, providing them with whatever they want, whenever they want it.

As the first W Retreat in China, W Retreat & Spa Sanya – Haitang Bay joins W Retreat & Spa Goa in the Asia Pacific pipeline. The W brand currently operates five Retreats in exotic destinations around the world, including Bali, Maldives, Koh Samui, Verbier and Vieques Island.

The St. Regis Sanya Haitang Bay Resort
Located directly on the beach with panoramic ocean vistas, The St. Regis Sanya Haitang Bay Resort will feature 400 guestrooms and 15 villas, as well as a luxury spa, three restaurants, a lobby lounge, wine bar and over 2,000 square meters of meeting facilities. Offering an unrivaled dimension of luxury, sophistication and service, The St. Regis Sanya Haitang Bay Resort is poised to occupy a leading position as one of the island’s premier vacation and tourist destinations.

Specifically, the resort will present guests with the famed hallmarks of St. Regis hotels, including luxury accommodations, bespoke guest experiences and the iconic St. Regis Butler Service. St. Regis butlers provide ever-present, yet unobtrusive service while anticipating guest needs and customizing each guest’s stay according to his or her specific tastes and preferences.

As Starwood’s ultra-luxury brand, St. Regis has fast become a favorite for visiting heads of state, with flagship hotels in Beijing, Lhasa, Shenzhen, Sanya and Tianjin. The St. Regis Sanya Haitang Bay Resort will mark the brand’s third luxury resort in China and the second St. Regis resort on Hainan Island.

MGM Resorts International and Hakkasan Group Announce Formation of Joint Venture Hotel Company MGM Hakkasan Hospitality – New Company to Pursue Global Growth in Hospitality Industry

Las Vegas, U.S. – 15 April, 2014 – MGM Resorts International and Hakkasan Group today announced the formation of a joint venture hotel management company, to be named MGM Hakkasan Hospitality. The strategic alliance will focus on the design, development and management of luxury non-gaming hotels, resorts and residential offerings under the Bellagio, Hakkasan, MGM Grand and Skylofts brands in key international gateway cities and prime resort destinations across the globe.  All of the hotel and resort projects currently under development by each group will be contributed to the joint venture, including MGM projects in the Americas, the Middle East, and Asia; and Hakkasan projects in Abu Dhabi and Dubai.

MGM Resorts International and Hakkasan Group Form Joint Venture Hotel Company, MGM Hakkasan Hospitality

MGM Resorts International and Hakkasan Group Form Joint Venture Hotel Company, MGM Hakkasan Hospitality

MGM Hakkasan Hospitality marries the strengths of MGM Resorts International and Hakkasan Group. MGM Resorts is a world leader in experiential hospitality and is recognized for designing and operating destination hotels unparalleled in innovation, amenities and quality of service, while Hakkasan Group is a distinguished global lifestyle company offering a unique approach to restaurant, lounge, nightlife and daylife experiences.

“This joint venture exemplifies one of our stated strategies of developing Hakkasan Group into a multifaceted global lifestyle company. While hotel and resort projects have been part of our business plan for some time, it was crucial for us to find the best possible partner that could bring a wealth of experience and skill to the development and operation of branded products, and we believe there is no better choice than MGM Resorts International,” said Khadem Al Qubaisi, Chairman of Hakkasan Group.

Jim Murren, Chairman and CEO of MGM Resorts International, said, “Our partnership with the team at Hakkasan began with the incredibly successful opening of Hakkasan Las Vegas Restaurant and Nightclub at MGM Grand in April 2013. Growing that relationship to form MGM Hakkasan Hospitality provides us both with access to capital as well as the opportunity to join their internationally renowned lifestyle brand with iconic brands such as Bellagio and MGM Grand as we seek to create resort destinations and lifestyle experiences around the globe.”

Each party is contributing brand licenses to the new MGM Hakkasan Hospitality, with a combined portfolio that boasts many of the world’s finest hospitality brands in Bellagio, Hakkasan, MGM Grand and SKYLOFTS. The new joint venture will aggressively pursue gateway cities around the world. Early targets will include such international destinations as New York, Beverly Hills and London. Additionally, Hakkasan Group will focus on placing other high-profile dining and nightlife brands into MGM Hakkasan Hospitality hotel and residential developments in order to maximize value from its portfolio of assets.

Hakkasan Group CEO Neil Moffitt will lead the joint venture, as he becomes CEO of MGM Hakkasan Hospitality, and MGM Hospitality COO Michael Evans will be COO of the newly formed company. The company will operate under a combined board and governance.

Moffitt said, “With existing projects already in the pipeline, a strong operational infrastructure and access to capital resources, MGM Hakkasan Hospitality will have more exposure to greater opportunities, improve the utilization of its resources and be more efficient in its operations.”

MGM Resorts International (NYSE: MGM) is one of the world’s leading global hospitality companies, operating destination resort brands including Bellagio, MGM Grand, Mandalay Bay and The Mirage. The Company also owns 51% of MGM China Holdings Limited, which owns the MGM Macau resort and casino and is in the process of developing a gaming resort in Cotai, and 50% of CityCenter in Las Vegas, which features ARIA Resort & Casino.

About Hakkasan Group: Founded in London in 2001, Hakkasan Group pioneered modern Cantonese fine dining through its Michelin-starred restaurants Hakkasan Hanway Place, Hakkasan Mayfair, Hakkasan New York, Yauatcha and HKK. It has since expanded its Hakkasan locations globally to Miami, Abu Dhabi, Mumbai, Dubai, Doha, San Francisco, Las Vegas, Beverly Hills and the recent opening of Shanghai in March. Hakkasan Group’s brand portfolio also includes the Japanese fine dining concept Sake no Hana (London and Dubai), and social dining properties Searsucker (San Diego, Del Mar and Austin), Herringbone (San Diego and Los Angeles) and Social House at The Shops at Crystals. It also includes newly acquired nightlife venues such as PURE Nightclub at Caesars Palace, WET REPUBLIC Ultra Pool at MGM Grand, Stingaree Nightclub in San Diego, HQ Beach Club and HQ Nightclub at Revel in Atlantic City. Hakkasan Group is owned by Tasameem Real Estate LLC, an Abu Dhabi-based investment company.

Sheraton Hotels & Resorts Anticipates Record-Breaking Growth over the Next 12 Months

The Global Hotel Icon will open 35 Hotels, Putting it on Track to Reach its 500th Hotel Milestone in 2016 – Building on its ‘First in Market’ Legacy, Sheraton is Set to Debut in Samoa, Tajikistan and Kazakhstan and Return to Iraq

Seattle, USA – March 11th, 2014 – Starwood Hotels & Resorts Worldwide today announced from the Sheraton Hotels General Manager Summit in Seattle that its largest and most global brand is poised for record-breaking growth over the next 12 months with 35 new hotels expected to open. Nearly half of the new Sheraton hotels will open in China, widening Starwood’s lead as the largest upper-upscale global hotel operator in Asia Pacific. Enhancing its reputation as a global powerhouse, Sheraton will also enter numerous new markets including Samoa, Tajikistan and Kazakhstan, and return to Iraq.

Sheraton Hotels & Resorts“Sheraton continues to grow at a phenomenal pace by leveraging its first-mover advantage in markets across the globe,” said Hoyt Harper, Global Brand Leader for Sheraton Hotels & Resorts. “Asia Pacific continues to drive the brand’s future pipeline growth, but we are also experiencing strong demand in other emerging markets including Eastern Europe and the Middle East. In addition, the resounding success of our brand-wide revitalization and multi-billion dollar investment to enhance the brand over the past several years has led to a growing number of conversion opportunities in more mature markets.”

Demand for Sheraton Surges across Asia Pacific
After topping 100 hotels in Asia Pacific in 2013, Sheraton continues to build momentum in the region with 23 openings expected over the next 12 months. Sheraton will open approximately one hotel every three weeks in China alone, reflecting the brand’s aggressive growth primarily in the country’s secondary and tertiary markets. The brand will launch in Wuhan, Shaoxing, Nanchang, Zhengzhou, and Qingdao, while adding its third hotel in Beijing and fifth in Shanghai. More than 13 additional Sheraton hotels are slated to open in China by 2017.

Sheraton is also gaining momentum in India, where it will add three additional hotels to its portfolio over the course of this year and 2015, with openings slated for Bengaluru, Noida and Chandigarh. In addition, the global powerhouse will enter several other new markets in Asia Pacific in the next 12 months including New Caledonia, Samoa and Sri Lanka.

Sheraton Expands Footprint in Diverse Emerging Markets
Sheraton will add two new hotels in key emerging markets across Europe over the next 12 months. Openings will include Sheraton Rostov-On-Don Hotel in Russia and the Sheraton Ismayilli Resort & Spa in Azerbaijan. Last month, Sheraton opened Sheraton Zurich Hotel, marking the brand’s second hotel in the financial capital of Switzerland.

In the Middle East, Sheraton will open seven new hotels, increasing its portfolio to 23 hotels by February 2015. Highlights include the Sheraton brand’s debut in both Kazakhstan and Tajikistan, and its return to Iraq with the opening of Sheraton Dohuk Hotel in 2014, followed by Sheraton Erbil Hotel in early 2015. Other openings include the brand’s fourth hotel in Saudi Arabia (Sheraton Medina Hotel) and fifth in Dubai – the 660-room Sheraton Dubai Tower Sheikh Zayed Road Hotel.

In Africa, Sheraton continues to strengthen Starwood’s position as a leading global hotel operator with new hotels slated to open in Mauritania, Guinea and South Sudan by 2017. These recent signings increase the Sheraton pipeline in Africa to six new hotels.

“Sheraton is truly a global pioneer with a long legacy of reaching new markets first and building meaningful relationships with owners and developers,” said Simon Turner, President of Global Development for Starwood. “The result is that Sheraton is leading Starwood’s global pipeline growth and creating opportunities for the further development of all our brands in diverse markets worldwide.”

Starwood Gains Momentum in the Americas
Within Latin America, Brazil is one of Starwood’s most promising growth markets as the country accelerates infrastructure development ahead of the 2014 FIFA World Cup and 2016 Summer Olympics. This year, Sheraton will open its seventh hotel in Brazil — Sheraton Reserva do Paiva Hotel and Convention Center, following last year’s opening of Sheraton da Bahia Hotel in Salvador, Brazil. Next month, Sheraton will mark its return to the Dominican Republic with the opening of Sheraton Santo Domingo Hotel, ideally located on Avenida George Washington, the city’s luxurious waterfront avenue lined with palm trees and casinos.

Starwood Hotels & Resorts Accelerates Expansion in Australia and the Pacific with Six New Openings in 2014

Vigorous Growth Will be Fuelled by the Iconic Sheraton Brand, as well as by a Strategic Industry Alliance between Starwood Preferred Guest and Virgin Australia

Sydney, Australia – February 21st, 2014 – Starwood Hotels & Resorts Worldwide announced at the Asia Pacific Incentives and Meetings Expos (AIME) that it plans to forge ahead with expansion in Australia and the Pacific, opening six new hotels and resorts this year. Reflecting strong demand in the region, the vigorous growth will be fuelled by Sheraton, Starwood’s largest and most global brand, as well as by a dynamic travel industry partnership between Starwood Preferred Guest (SPG), Starwood’s innovative loyalty program, and Virgin Australia.

Starwood_New_LogoWithin this region, Starwood is targeting both established markets, such as Australia; and increasingly popular resort destinations, including Fiji, Samoa and New Caledonia. The six new properties to open in 2014 include Sheraton Melbourne Hotel and Four Points by Sheraton Brisbane in Australia; Sheraton Resort & Spa, Tokoriki Island, Fiji; Sheraton New Caledonia Deva Resort & Spa; Sheraton Samoa Aggie Grey’s Resort and Sheraton Samoa Aggie Grey’s Hotel.

“We are embarking on a milestone year for Starwood’s growth and development in the Pacific,” said Sean Hunt, Regional Vice President, Pacific, Starwood Hotels & Resorts. “I am confident that the strength of our brands, especially Sheraton, will fulfil robust demand for upper-upscale hospitality offerings in Australia, the region’s mature market, as well as in emerging resort isles – providing a range of excellent facilities for both business and leisure travellers.”

Starwood currently operates 14 hotels in the Pacific region, with nine hotels in Australia, including Sheraton on the Park in Sydney; The Westin Sydney; The Westin Melbourne; Sheraton Mirage Resort & Spa, Gold Coast; Sheraton Mirage Port Douglas Resort; and Sheraton Noosa Resort & Spa. In addition, there are three hotels in Fiji and two in New Caledonia. At year-end 2014, the company expects to have 20 operating hotels and resorts. In addition, The Westin Perth is in the pipeline for 2017 openings.

Strong Demand for Iconic Sheraton Brand
Among Starwood’s portfolio of nine unique lifestyle brands, Sheraton in particular plays a leading role in maintaining the firm’s premier position in the region. The iconic brand currently operates six hotels in the Pacific; by the end of 2014, Sheraton will nearly double its presence in the region with five openings. Last year, the Sheraton brand celebrated its 100th hotel in Asia Pacific, and the brand anticipates the achievement of its 500th global hotel milestone by 2016.

Lack of supply presents pent-up demand for lodging in Australia
Australia presents significant growth opportunities for Starwood in 2014. The hospitality landscape is characterized by a lack of new supply, even in the face of steady demand growth. Sheraton Melbourne will mark the Sheraton brand’s return to the city after nearly a decade. Located at the Paris end of the CBD, the hotel will feature 174 well-appointed guest rooms; a bistro-style signature restaurant; The Terrace Bar; a heated indoor pool; a well-equipped Business Centre and over 650 square metres of meeting spaces. Sheraton Melbourne provides guests with the brand’s signature amenities, including the Sheraton Sweet Sleeper® Bed, Link@Sheraton(SM) experienced with Microsoft® for seamless connectivity, the Sheraton Fitness Programmed by Core® Performance programme, a heated indoor pool, and signature spa.

In time for the G20 Summit, which will take place in Brisbane this November, Four Points by Sheraton Brisbane will open in March, marking the first internationally branded property to enter the Brisbane CBD market in over ten years. A new-build property, the 246-room hotel will offer uncomplicated comforts that are big on value. In addition to state-of-the-art meeting rooms, a fully-equipped gym and an all-day dining restaurant and casual cafe/bar, Four Points by Sheraton Brisbane will feature the brand’s Simple Pleasures(SM) — a great night’s sleep in a Four Points Signature Bed, free bottled water daily and High Speed Internet Access.

“Australia is benefitting from record low supply and the global travel revolution, with continued increase in domestic travel and a robust outlook for international visitors led by the growing number of Chinese travellers,” says Matthew Fry, Senior Vice President, Acquisitions & Development, Asia Pacific, Starwood Hotels & Resorts. “Starwood’s powerful network, global booking platforms and loyal customer base enable developers and investors to capitalize on this upswing in development.”

Dynamic Upmarket Resort Portfolio
Starwood is leveraging the popularity of the Pacific islands among increasingly affluent global travellers, with the openings of Sheraton Resort & Spa, Tokoriki Island, Fiji and Sheraton New Caledonia Deva Resort & Spa this year. Sheraton will also debut in Samoa, marking the introduction of the first international hospitality brand to the market, through the recently signed management agreement of Sheraton Samoa Aggie Grey’s Resort and Sheraton Samoa Aggie Grey’s Hotel.

Situated five minutes from the airport on the island of Upolu’s western coast, Sheraton Samoa Aggie Grey’s Resort will feature 1,000 metres of white sand beachfront and ocean views from the comfort of 140 guest rooms and suites. The resort, which is expected to be re-launched by mid-2014, will also offer tennis courts, a large outdoor fantasy pool, multiple restaurants and bars, and two well-equipped meeting spaces. Additionally, the resort will have easy access to a full-service casino and nearby golf courses.

Also on Upolu, Sheraton Samoa Aggie Grey’s Hotel will house 198 guest rooms and suites on a waterfront location in Apia, Samoa’s commercial hub and capital. The property will cater to a range of events, from intimate executive meetings to large social gatherings. In addition to signature amenities, the resort will provide a restaurant and bar, a large outdoor fantasy pool, pool bar and will be located in close proximity to a full-service casino.

Nestled within Fiji’s idyllic Mamanuca group, Sheraton Resort & Spa, Tokoriki Island, Fiji will enhance Starwood’s already solid positioning in Fiji, complementing the existing Sheraton Denarau Villas, Sheraton Fiji Resort and The Westin Denarau Island Resort & Spa Fiji. The resort, scheduled to open in March 2014, will feature 101 guest rooms, an outdoor swimming pool, a “Gold Class” style theatre/cinema accommodating up to 50 guests, three distinctive dining venues, a modern day spa and several state-of-the-art function spaces.

With a distinctive Melanesian-French flavour amidst natural splendour, the new build Sheraton New Caledonia Deva Resort & Spa will open on New Caledonia’s Grande Terre in July 2014. The 180-room resort will boast two large meeting spaces and a house reef that offers spectacular diving and snorkelling opportunities. Guests can also partake in many aquatic and land sports, join ocean or river excursions, and hike on lush trails, among other recreational pursuits.

All properties will feature Sheraton signature amenities, including Sheraton Fitness Programmed by Core Performance; Link@Sheraton experience with Microsoft; and the Sheraton Sweet Sleeper Bed, LCD flat panel television and generous work spaces in each guest room.